Campaigns and organisations

Campaigns and organisations

Campaigning organisations, whatever their size or orientation, are intent on achieving change in the behaviour or attitudes of their target groups. But if you have ever tried working to achieve change in this way, you will probably know that getting the results you want from campaigning can be difficult. It is all too easy to get sidetracked, or run out of energy and resources, before the objective has been achieved. And the decision to campaign on a particular issue can expose tensions and cracks within an organisation itself which may interfere with its ability to carry out its plans as intended.

  • Introduction
  • Learning outcomes

1. Exploring creativity

1.1 Creating creativity

1.2 Influences on creativity

1.3 How can ICT support creativity?

1.4 What is creativity?

2 Creative communities and ICT

3 A knowledge-building community

3.1 Introduction

3.2 Case Study 1: Caswell’s cockroaches

4 Collaborative creativity

4.1 Introduction

4.2 Case Study 2: A digital arts collaboration

5 A community of writers

5.1 Introduction

5.2 Case study 3: Menon poetry

6 One hundred possibilities

  • Conclusion
  • Keep on learning
  • References
  • Acknowledgements
+ Course description

Campaigning organisations, whatever their size or orientation, are intent on achieving change in the behaviour or attitudes of their target groups. But if you have ever tried working to achieve change in this way, you will probably know that getting the results you want from campaigning can be difficult. It is all too easy to get sidetracked, or run out of energy and resources, before the objective has been achieved. And the decision to campaign on a particular issue can expose tensions and cracks within an organisation itself which may interfere with its ability to carry out its plans as intended.

+ Course outline
  • Introduction
  • Learning outcomes

1. Exploring creativity

1.1 Creating creativity

1.2 Influences on creativity

1.3 How can ICT support creativity?

1.4 What is creativity?

2 Creative communities and ICT

3 A knowledge-building community

3.1 Introduction

3.2 Case Study 1: Caswell’s cockroaches

4 Collaborative creativity

4.1 Introduction

4.2 Case Study 2: A digital arts collaboration

5 A community of writers

5.1 Introduction

5.2 Case study 3: Menon poetry

6 One hundred possibilities

  • Conclusion
  • Keep on learning
  • References
  • Acknowledgements

   2 hour study

  Level 3: Advanced

+ About this free course

   2 hour study

  Level 3: Advanced

After completing this course, you should be able to:

  • understand some of the necessary changes that organisations may have to make in order to achieve particular campaigns
  • give examples of how organisations have changed their campaigns to achieve their goals.
+ Learning outcomes

After completing this course, you should be able to:

  • understand some of the necessary changes that organisations may have to make in order to achieve particular campaigns
  • give examples of how organisations have changed their campaigns to achieve their goals.

Download this course for use offline or for other devices

  

+ Download this course

Download this course for use offline or for other devices